on 04 December, 2014
Patience Gould assesses what’s going on as things shake up in the tequila and Irish whiskey categories
Brown-Forman has announced that Eric Helms has become marketing director for its Global Travel Retail division.
That a brand as small as Ocho can be the top selling tequila in any bar, let alone 11 of our 100 surveyed bars, is quite something.
Patience Gould assesses what’s going on as things shake up in the tequila and Irish whiskey categories